Hi, I'm Allyson Lawrence! I'm a public relations and communications professional with a passion for storytelling, media relations, brand strategy, and entertainment publicity. I earned my B.A. in Mass Communication with a concentration in Public Relations from North Carolina Central University in 2025. I'm currently pursuing my master's degree at Syracuse University's S.I. Newhouse School of Public Communications, where I'm further developing my skills in strategic communications.
My experience spans public relations, social media management, content creation, and communications research. Through my work with Hill Communications and SNL 101, I've gained hands-on experience developing communications materials, researching media opportunities, building targeted outreach lists, and supporting publicity efforts. I'm especially interested in the intersection of entertainment, media, and public relations. I enjoy finding creative ways to tell stories, strengthen brand identities, and connect organizations with their audiences.